You're a Coach, Not a Writer
Focus on coaching... and let us handle the copywriting.
Email Marketing That Actually Converts for Fitness Coaches
Stop renting attention on social media. Build an audience you actually own.
Book Strategy CallYou're Leaving Money on the Table
Your social media following should be turning into paying clients. Here's why it's not happening.
Weak Freebies
Your "free workout PDF" isn't cutting it. You need a lead magnet that makes people think: "If this is free, what's the paid stuff like?"
Algo Dependency
One algorithm change and you're screwed. But with email, you own your list... no algorithms involved.
You Forget to Email Your List
With sporadic emails, your audience forgets who you are. Consistency builds familiarity. We send weekly, same day, same time... so you stay top of mind to your warmest prospects.
We Own the Email Game, So You Can Own Your Audience
FitMail handles all aspects of your email marketing so you can focus on what you do best: coaching.
Actionable Email Sequences
Welcome series, nurture campaigns, and sales funnels that build genuine relationships while driving conversions.
Value-Packed Lead Magnets
Workout guides, nutrition templates, and fitness resources that your ideal clients actually want to download.
A/B Testing
We test everything - subject lines, send times, content styles - to continuously improve your metrics.
Performance Monitoring
Detailed analytics and reporting so you know exactly what's working and how to optimize for maximum ROI.
💪
The Fitness Writer
Hey, I'm Neil Kollipara, and I'm probably one of the only email copywriters you'll meet who's spent 19 years in martial arts and 6 years as a dedicated weightlifter.
As a fitness-obsessed English major, I understand your audience's pain points... and I know how to speak to them. This positions me to serve online fitness coaches in a way that generic marketers simply can't.
I've seen too many fitness coaches struggle with email marketing because their copywriter has never felt the burn of a grueling lift session or understood the discipline required to push through that last rep.
That's why I created FitMail. I combine legitimate writing credentials with authentic fitness industry knowledge to create email campaigns that actually sound like you.
🔥 Why This Matters
Most copywriters can write but don't train. Most coaches train but can't write. I live at the intersection. I understand progressive overload, cutting vs. bulking, and why your clients ghost you in January—AND I know how to turn that understanding into emails that build trust and drive conversions.
The Winning Process
Customer-centered process with obsessive attention to detail
1
Strategy Deep Dive
We analyze your audience, goals, and current email performance. No cookie-cutter approaches.
2
Custom Campaign Build
We craft email sequences and lead magnets that sound authentically like you.
3
Launch & Test
We implement your campaigns with rigorous A/B testing on every element.
4
Optimize & Scale
Continuous monitoring, testing, and optimization based on real data.
What Coaches Are Saying
Real results from real professionals
"Neil uses concise clear writing that drives home the lessons in his emails. If you are a creator or writer and want to improve with emails, Neil's your guy!"
"It has been an absolute pleasure working with Neil. His talent as a writer is evident in every piece he produces, and I deeply appreciate his creativity and ability to bring fresh perspectives to his work."
"I'm absolutely blown away at the quality that you put out here. You've captured my spirit, you've captured everything."
Frequently Asked Questions
Everything you need to know about working with FitMail
I specialize in working with established fitness coaches who already have a social media following. You should have at least 1,000 engaged followers and be actively coaching clients before we're a good fit.
Email marketing is like lifting—you'll see some early wins within the first month (better open rates, initial conversions), but the real transformation happens over time with consistency. Your efforts compound. Subscribers who ignore your first three emails might become clients after email twenty. Most coaches see meaningful revenue impact within 60-90 days, but the coaches who commit for 6+ months? That's when email becomes their most profitable channel.
I work with all major platforms—Mailchimp, ActiveCampaign, Klaviyo, Kit (ConvertKit), beehiiv, and more. If you don't have one yet, I'll recommend the best fit during our Strategy Deep Dive.
Investment varies based on your specific needs. During our Strategy Deep Dive, I'll create a custom proposal tailored to your goals and budget.
Every email is written in YOUR voice. During onboarding, I'll analyze your existing content, learn your coaching philosophy, and understand your unique style.
Ready to Dominate?
Let's discuss how email marketing can become your secret weapon for converting your social media followers into high-value coaching clients.
Book Your Strategy Call